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Here you will find our latest works, company news and more. We update it on a regular basis so be sure to come back soon. Please like, share, pin or tweet the post you enjoy.

Rebranding a Montreal, Canada Photography & Videography Studio

Posted on September 30, 2014 by JUSTEN HONG

Michel Ferland is a professional photographer and videographer based out of Lachine, Québec, a borough in the city of Montreal, Canada. He found us via CreativeLive after attending one of Salvatore Cincotta’s workshops. When he came to us, his company was called M1 Photo. He felt that the name was too corporate and industrial for such a personalized business. Michel wanted to use his full name, Michel Ferland, for his studio but there was another photographer in his market, with the exact same name, who was already using it. After bouncing a bunch of names around, we decided to just use his first name.

Michel’s old logo was corporate looking, generic and unoriginal. He wanted his new brand to feel rich, high-end and luxurious. After a couple rounds of options we were not where we needed to be in the process of narrowing down a final logo. While I was working on another project, I started messing around with a call to action burst and was inspired to create what you see before you.

Below is the complete branding collection including logos, identity package, typefaces and colors. If you think this is as sharp as we do, please like and share below.

Michel Photo et Film Logo & Branding

View more of our photography logos and branding packages »

 

Logo & Identity for New St. Louis Audiology Practice

Posted on September 19, 2014 by JUSTEN HONG

Visual Lure recently completed this new logo and identity package for Advanced Audiology Associates, a new audiology practice opening soon in St. Louis, Missouri. The new logo features two types of audio waves that create the St. Louis Arch and the Mississippi River. They also create three letter A’s for Advanced Audiology Associates. We think that’s pretty clever and memorable; please like or share this post if you agree. The typeface is Centrale Sans Condensed with custom letter A’s designed to complement the logo mark.

Below you can see the new logo in both horizontal and vertical applications, underneath that are additional color variations and at the bottom is the identity package – which includes the company business card, letterhead and envelope design.

Advanced Audiology St. Louis logo branding

Update: Here is a trifold brochure we recently completed for AAA:

AAA trifold brochure design

Almost all the logos we design are heavily concept-driven because we feel logos with meaning tend to be more memorable. If you want a logo that people and customers will remember, one that stands the test of time, and catches people eyes, give Visual Lure a call today.

New Logo and Identity Design Package for a St. Louis Wealth Management Firm

Posted on September 18, 2014 by JUSTEN HONG

Visual Lure recently completed a new logo and identity package for Hauser Group Wealth Management, a St. Louis, MO based wealth management firm lead by Mike Hauser. Mike is a CPA and a personal financial specialist. He is a member of FINRA and the SIPC, and offers securities through LPL Financial. We feel the new clean and sharp logo feels trustworthy and reliable. The perfect traits for a financial management company.

Below you can see both the vertical and horizontal logo formats along with a couple color variations. Below the logos is the identity design package, including the business card, letterhead and a #10 envelope design.

If you are in need of a new logo, or looking to re-brand an existing company, give Visual Lure a call today. We would love to get your branding started in the right direction with our award wining, internationally published logo design solutions.

Hauser Group logo design and branding

Custom Illustrated T-Shirt Design for Visual Lure

Posted on by JUSTEN HONG

We were recently inspired by a design we found on Pinterest of some spectacularly crafted ornate playing cards. We decided to take that inspiration and use it to design a new t-shirt for Visual Lure®. The “eyeball in the palms” illustration was custom drawn by hand. It is based off our logo which reflects our tagline: Professional Eye-Catchers™. It was designed to look like an old woodcut print. Below the new design is an older shirt we had printed using the same illustration but different design.

 

Visual Lure graphic design tshirt

Visual Lure T-shirt Design 1

Logo and Website Re-Design for Cleveland Photography Studio

Posted on September 4, 2014 by JUSTEN HONG

Visual Lure recently completed a new logo and custom WordPress website for Todd Anguish Photography. Todd is a talented wedding, high school senior portrait and family photographer based out of Cleveland, Ohio. We had the pleasure of meeting Todd at Shutterfest this year, where I spoke about logos & branding and websites & search engine optimization (SEO). At the time, we had just started working on Todd’s new logo.

The new website was developed in WordPress and features a custom designed theme, masonry style portfolios and a responsive design. The responsive design makes the website render beautifully on all devices and is crucial for an overall great user experience. We also provided SEO services which helped the site rank very well right out of the gates. We are still working on it, but be on the lookout for www.toddanguishphotography.com on the first page of Google soon.

Below you can see Todd’s new logo on his business card and letterhead design, and below that are two screenshots of his new home page and wedding portfolio.

 

TAP logo and re-branding

Todd Anguish Photography wordpress website

TAP photography gallery webpage

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