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Here you will find our latest works, company news and more. We update it on a regular basis so be sure to come back soon. Please like, share, pin or tweet the post you enjoy.

Logo Upgrade & Website for Riechers Truck Bodies

Posted on February 12, 2020

Visual Lure recently updated RIECHERS TRUCK BODIES’ logo and built them a new custom WordPress Website

Like so many companies, RIECHERS TRUCK BODIES was using multiple versions of a logo, each different. Different fonts, slightly different colors, etc. We cleaned up their existing logo – adjusting the spacing, making it easier to read, removed “& Equipment” allowing more room for “TRUCK BODIES”, and provided multiple options for one color uses.

In addition to the logo update, we also redesigned their mudflaps and the sticker that they add to every build. Everything now ties together better and looks more cohesive.

Riechers upgraded logo


Professional Photo Shoot

In addition to design, Visual Lure coordinated and art directed a professional photo shoot with the talented Matt Marcinkowski, a premier St. Louis metro east commercial photographer. Below are a handful of his deliverables.

Riechers photoshoot 1Riechers photoshoot 2Riechers photoshoot 3


Custom WordPress Web Design & Development

To finished this project off, Visual Lure designed and developed RIECHERS a new custom WordPress website. The site is fully responsive rendering beautifully on any device, and features a sticky header for convenient navigation, custom post types for their product lines, and an easy to manage store locator.

CLICK HERE TO VIEW THE NEW WEBSITE »

 

Riecher new WordPress website design

Riechers full home page design

Want to see more?

Click here to check out our branding portfolio and see all the different types of companies and organizations we’ve worked with. If you’d like to see more of our work, click one of the following:  logo design portfoliographic design portfoliopackage design portfoliowebsite design portfolio  –  Better yet, give us a call or shoot us an email and we can discuss what we can do for you.

 

Visual Lure Honored with 6 Logos in LogoLounge 11

Posted on November 6, 2019

LogoLounge 11 Book Art

It is with great honor that we announce six of our logos were selected for the LogoLounge 11 book.  No matter how many times it happens, there is nothing better than getting that “CONGRATULATIONS, YOU’VE MADE IT INTO LOGOLOUNGE BOOK” email.

This year, nearly 35,000 logos were submitted for this edition, making this one of LogoLounge’s largest competitions yet. Out of those, the incredible jurors chose 2,500 winning logos. Six of those logos were ours (shown below).

Visual Lure's LogoLounge 11 winners

Our Winning Logos:

The Visual Crave: A logo designed for a social media platform. The logo features three dimensional candy letters integrated into a VC monogram.

A&B Farm: A crest for a Farmington, Missouri farm. Logo features the owner’s Brittany Spaniel, ornate lettering, and a pair of antlers.

Bear River Brewing Icon: Logo icon for a craft beer brewer – featuring a silhouette of a grizzly bear standing in a river. Visual Lure was also responsible for naming.

Especially Me: An ornate seal/crest for a professional photography studio.

Bear River Brewing Seal: Logo seal featuring a bear rowing a canoe down a river with his huge bottle of beer – hence bear river brewing. Also features a palm tree representing the location of the brewer – Tampa, Florida.

Mightier Copywriting: Proposed name and logo for a professional copywriter. Logomark features a pen breaking a sword inspired by the famous quote “the pen in mightier than the sword”.


More About LogoLounge 11:

This 11th edition of the bestselling LogoLounge book series features the leading edge of identity design created by highly accomplished and noteworthy up-and-coming designers from around the world. Carefully curated by an expert panel made up of some of the most revered names in the industry, this volume offers up endless opportunity for insight and delight. Discover 2,500 amazingly crafted logos organized into unique visual categories for easy reference. Throughout the book, bonus case studies from respected firms including Stefan Sagmeister, Pentagram London, Hoodzpah, Focus Lab and Tad Carpenter provide a deeper look at design genius at work. This is the definitive identity resource for designers, creative directors, brand managers, and more. LogoLounge.com is the most comprehensive and searchable logo database available today. Members enjoy a wide range of benefits, including unlimited uploads that become entries for consideration in the LogoLounge book series. Join our community and make your mark on logo history.

Click here to get the book »

Check out their website: LogoLounge.com