OUR BLOG

Here you will find our latest works, company news and more. We update it on a regular basis so be sure to come back soon. Please like, share, pin or tweet the post you enjoy.

Logo & Identity for New St. Louis Audiology Practice

Posted on September 19, 2014

Visual Lure recently completed this new logo and identity package for Advanced Audiology Associates, a new audiology practice opening soon in St. Louis, Missouri. The new logo features two types of audio waves that create the St. Louis Arch and the Mississippi River. They also create three letter A’s for Advanced Audiology Associates. We think that’s pretty clever and memorable; please like or share this post if you agree. The typeface is Centrale Sans Condensed with custom letter A’s designed to complement the logo mark.

Below you can see the new logo in both horizontal and vertical applications, underneath that are additional color variations and at the bottom is the identity package – which includes the company business card, letterhead and envelope design.

Advanced Audiology St. Louis logo branding

Update: Here is a trifold brochure weย recently completed for AAA:

AAA trifold brochure design

Almost all the logos we design are heavily concept-driven because we feel logos with meaning tend to be more memorable. If you want a logo that people and customers will remember, one that stands the test of time, and catches people eyes, give Visual Lure a call today.

New Logo and Identity Design Package for a St. Louis Wealth Management Firm

Posted on September 18, 2014

Visual Lure recently completed a new logo and identity package for Hauser Group Wealth Management, a St. Louis, MO based wealth management firm lead by Mike Hauser. Mike is a CPA and a personal financial specialist. He is a member of FINRA and the SIPC, and offers securities through LPL Financial. We feel the new clean and sharp logo feels trustworthy and reliable. The perfect traits for a financial management company.

Below you can see both the vertical and horizontal logo formats along with a couple color variations. Below the logos is the identity design package, including the business card, letterhead and a #10 envelope design.

If you are in need of a new logo, or looking to re-brand an existing company, give Visual Lure a call today. We would love to get your branding started in the right direction with our award wining, internationally published logo design solutions.

Hauser Group logo design and branding

Custom Illustrated T-Shirt Design for Visual Lure

Posted on

We were recently inspired by a design we found on Pinterest of some spectacularly crafted ornate playing cards. We decided to take that inspiration and use it to design a new t-shirt for Visual Lureยฎ. The “eyeball in the palms” illustration was custom drawn by hand. It is based off our logo which reflects our tagline: Professional Eye-Catchersโ„ข. It was designed to look like an old woodcut print. Below the new design is an older shirt we had printed using the same illustration but different design.

 

Visual Lure graphic design tshirt

Visual Lure T-shirt Design 1

New Logo for a St. Louis, MO Based Equestrian Investment Company

Posted on August 4, 2014

Bully Lane Investments recently contracted Visual Lure to design a new logo for their equestrian investment company. The nature of their business is to serve the equestrian community through the sales and leasing of horses and renovated properties near horse show facilities. The company is owned and operated by a mother and daughter team, and the name of the business was inspired by their love of french bulldogs.

Below you can see both the horizontal and vertical logo formats, alternative logos, suggested typefaces and sample identity package (business card, letterhead and envelope design).

Bully Lane Investments branding and logo

Are you looking for world class logo design work or complete branding solutions? Our work is consistently winning awards and getting published in the world’s most prestigious publications. Give us a call or email us today to get a FREE logo design or branding package quote. We would love to help you get your business started off on the right foot, or help you re-brand an existing company.

Package Design for Pleasant Touch Dishwashing Soap

Posted on July 28, 2014

A St. Louis metro east manufacturer recently contracted Visual Lure to design a logo and packaging label for a new dish soap they are currently developing called Pleasant Touch. There will be three different products at initial launch: original fresh scent, green apple scent, and one with Vitamin E (to keep customer’s hands soft).

Below is our proposed design for the new bottles. We are currently waiting for feedback and will share any updates related to this project.

package graphic design for Pleasant Touch Dish Soap

Check out our graphic design portfolio, click the following link to learn more about our graphic design services, or contact us today if you are in need of professionally designed packaging.

UPDATE: Our client decided to add one additional scent, switch out the logo to another one we designed and make a couple minor adjustments. Here are the final four designs:

pleasant-touch-packaging

Package Design for a Motor Oil Manufacturer

Posted on July 16, 2014

Visual Lure was recently contracted by a St. Louis metro east manufacturing company to design the bottle shape and label options for one of their prospective clients, Shaeffer’s Motor Oil. The project requirements were as follows: 1. to use a checkered flag, the client’s logo and the phrase “good people great products” embossed somewhere on the bottle, 2. use the colors yellow and red, and 3. to make sure the spout was off center.ย  Below are the initial three packaging design options we provided.

Check back soon to see what direction they decide to go, and if you are looking for professionally designed packaging for your products, call or email us today. We would love to help you have your product stand out amongst its competition.

motor oil package design

UPDATE: After review, the client decided to change the bottle color and shape. Below is the latest bottle design under review.

Schaeffer package design 2

Check out our graphic design portfolio, click the following link to learn more about our graphic design services, or contact us today if you are in need of professionally designed packaging.

Logo & Branding for a Tennessee Smoky Mountain Wedding & Reception Venue

Posted on June 30, 2014

Flower Mountain Weddings & Receptions is a beautiful outdoor wedding venue in the Great Smoky Mountains. It is a very popular place to get married due to its gorgeous mountain views and wildflower fields. It is located in Sevierville, Tennessee and sits on 25 pristine acres. The owners also operate three additional wedding venue and photography related companies that we will be branding next.

During our initial design consultation, the client described their venue as classy, without being pretentious, and higher-end, yet rustic and very much “country”.ย  They weren’t really sure what they wanted, only that they did not want to use a script based typeface and they didn’t want the new logo to look too elegant.ย  They also mentioned using a Fleur-De-Lis (as it has a special meaning for them) and possibly integrating a flower, mountains and a creek if possible.

After multiple rounds of logo options, we finally nailed it with the logo shown below. Underneath the logo formats you can see a sample identity package, a sample pattern and texture, recommended typefaces and color palette, along with our original sketch. The final logo mark was designed to look like a woodcut carving giving it an old-fashioned, country, rustic feel.

flower mountain logo branding

Learn more about ourย logoย andย graphic designย services and donโ€™t forget to check out ourย logo portfolioย andย graphic design portfolio.