ST. LOUIS LOGO DESIGN & BRANDING
Your logo is the seed from which your visual brand will grow. Itโs the first thing people notice, and it sets the tone for how your business is perceived. A well-designed logo can create a lasting impression and help establish credibility. At Visual Lure, we can ensure that your logo makes a powerful and positive impact.
But your logo is just the beginning. We can take it a step further by using it as the cornerstone to develop a complete and visually cohesive branding package. From brand strategy to positioning and messaging, weโll help define your brandโs voice and visual direction, ensuring consistency across all your marketing materials. This holistic approach ensures that every touchpoint reflects your businessโs core values and resonates with your target audience. Whether you’re launching a new brand or refreshing an existing one, weโre here to guide you through the process, creating a logo and branding that truly represent your business.
BRANDING & LOGOS THAT STAND OUT
Looking for a logo or branding that will truly stand out? Youโve come to the right place. Visual Lure is an internationally recognized logo design firm specializing in marketing and branding. With over 20 years of experience, weโve been creating memorable, creative, and timeless logos and visual identities for a wide range of industries and markets.
Our work speaks for itselfโover the years, weโve had more than 75 logos published in some of the worldโs most prestigious logo design publications, including LogoLounge and Logo Talks by Artpower. This extensive recognition highlights the quality and impact of the logos we design, helping our clients establish strong, recognizable brands.
Whether you’re launching a new business or refreshing your brand, we have the expertise to create a logo that not only captures your companyโs essence but also ensures it stands out in todayโs competitive market.
BRANDING PORTFOLIO
We believe our branding portfolio speaks for itself. It features a select collection of logo and branding packages weโve designed over the years, showcasing our creativity, versatility, and craftsmanship. Each project demonstrates how we transform a simple logo into a fully realized visual brand identity. This process involves carefully chosen typefaces, color schemes, patterns, design elements, messaging, and strategyโall working together to create a cohesive and impactful brand.
To explore more of our work, we invite you to visit our full logo design portfolio, where you can view our complete library of logos. Additionally, our blog is regularly updated with the latest branding and logo projects, giving you an inside look at our most recent work and creative process.
LOGO DESIGN PORTFOLIO
Visit our logo design portfolio to explore a wide range of logos we’ve created over the years. This collection includes many of the logo options we presented to our clients, even those they didnโt ultimately choose. The portfolio offers a diverse selection of logos, from text-based designs to crests, monograms, icon-based logos, and illustrative styles.
If youโre based in the Greater St. Louis area, youโll likely recognize several of the logos we’ve designed for local businesses and organizations. For a closer look at our most recent logo work, be sure to check out our latest logo design blog post or follow us on Instagram to stay up to date with our latest designs and projects.
OUR LOGO DESIGN PROCESS
From initial information gathering and concept creation to sketching and final rendering, our logo design process is a thoughtful and detailed journey. Take a sneak peek behind the scenes to see how Visual Lure’s logo design specialists craft a logo from start to finish. By exploring our logo design process, you’ll gain insight into how our team transforms an idea into a powerful visual identity.
In this process, we combine creativity with strategy to ensure that every logo we design not only looks great but also represents the core values of the brand it represents. This is the same approach that has led to the creation of some of our award-winning logos.
LOGO DESIGN AWARDS & ACCOLADES
Visual Lure consistently produces award-winning and internationally published logos due to their creative, eye-catching, and concept-driven designs. Below is a list of awards and publications where you can see our work featured:
- Two logos published in LogoLounge Master Series, Initial & Crest Logos by Rockport Publishers, 2010.
- Two logos published in LogoLounge Master Series, Symbol and Shape Logos by Rockport Publishers, 2010.
- Two logos published in LogoLounge Master Series, Typography and Enclosure Logos by Rockport Publishers, 2010.
- Three logos published in LogoLounge 7 by Rockport Publishers, 2011.
- 12 logos published in International Logo Talk II by Artpower.
- Two logos published in LogoLounge 8 by Rockport Publishers, 2014.
- 8 logos published in LogoLounge 9 by HOW/F+W Media, 2016.
- 12 logo published for LogoLounge 10.
- Logo places 2nd in Logo Wave Awards International, Wave 5.
- 6 logo published in LogoLounge 11.
- 6 logo published in LogoLounge 12.
- Named a Top Logo Designer by Upcity.
- 7 logo published in LogoLounge 13.
- 2 Best Logo Design Awards from Design Rush.
- 14 logo selected for LogoLounge 14.
- Named Best Logo Design Company by Pandia.
LOGO DESIGN CLEANUPS, MODIFICATIONS, REDESIGNS & UPGRADES
Sometimes, an existing logo has built significant brand equity and awareness, making it too valuable to completely overhaul. However, over time, the logo may have become degraded through poor scans and conversions, or multiple variations and styles may be in use, leading to inconsistencies. In other cases, the logo may simply look outdated and could benefit from a refresh. Additionally, you may find that important file formats, like vector artwork, are missingโformats that are essential for applications like embroidery, specialty printing, signage, and large-format use.
For logo projects like this, we bill by the hour. We start by reviewing your existing logo files and providing an estimate for the time needed to properly convert or refine it. Once the work is completed, we supply you with all the necessary file formats for your various needs.
In addition to logo refinement, we also offer a range of other logo design services. These include creating simple or detailed brand style guides, developing a new identity system, or even crafting a comprehensiveย branding package to elevate your brandโs presence and consistency across all platforms.
