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Logo Design for a St. Louis Logistics Company

Posted on March 16, 2011 by JUSTEN HONG

Visual Lure was recently contracted to design a logo for a St. Louis logistics company called SheerTrans Solutions.ย  The top logo (show below) is the final logo with a couple other unused logo design options (underneath it).ย  The final logo creates a path/road/track (which symbolizes logistics & transportation), an infinity symbol (which represents constant & continuing service) and the letter “S”.ย  We find that logos with multiple meanings make for strong, memorable marks (which is what a quality logo should be).

St. Louis logo design | logo design transportation / logistics

…and here is our proposed identity design:

identity design | business card design | letterhead design

Web design for St. Louis Metro East Trucking Company

Posted on February 9, 2011 by JUSTEN HONG

Visual Lure was recently contracted to design a website for a St. Louis Metro East trucking company.ย  We updated and modernized their logo and now we are exploring design options for their new website. Below is one of our proposed home page designs. Check back soon for updates and the launching of the new website.

UPDATE: The new Petroff Companies website has launched.

St. Louis web design option 2

Learn more about our St. Louis web design services or check out our web design portfolio.

Web Design for St. Louis Metro East Flood Prevention Council

Posted on February 4, 2011 by JUSTEN HONG

Visual Lure is currently in the process of designing a website for an organization improving flood prevention in Southwestern Illinois.ย  The new website design will be built in a custom WordPress theme and include custom plug-ins to enhance the user experience and make it easier for the client to update.ย  Below is a sneak peek of the home page design.ย  We will add a post when the new website goes live.

 

St. Louis web design for SIFPDC

St. Louis web design | proposed home page

 

Learn more about our St. Louis web design services or check out our web design portfolio.

Logo Design Upgrade for St. Louis Metro East Trucking, Construction & Excavating Company

Posted on by JUSTEN HONG

We run into logo design inconsistencies all the time.ย  Companies that have multiple versions of their logo, versions using different colors, different fonts, etc.ย  Sometimes the logo has been created by a designer, or recreated by a “shirt or sign guy”, lacking the skills and attention to detail needed to properly and professionally convert it.ย  This can lead to having a different logo on the company’s letterhead than they have on their trucks or even their business cards.ย  These inconsistencies can have a negative impact on your image and brand. Anyway, in the process of designing a new website, we recently updated, cleaned-up and modernized the logo below.ย  While staying true to the original logo, we strengthened it by bolding and enlarging the now cleaned-up font, we integrated the road so it doesn’t look like a separate design element, and we italicized it to add movement and motion. If you would like to upgrade your identity or logo give us a call at 618-407-9231 or email us at info@visuallure.com.ย  Learn more about our logo design services and check out our logo design portfolio.

Petroff Logo Design, Before and After

Petroff Logo Design, Before and After

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