OUR BLOG

Here you will find our latest works, company news and more. We update it on a regular basis so be sure to come back soon. Please like, share, pin or tweet the post you enjoy.

Holly Ireland Photography Website Redesign

Posted on September 11, 2016

New Holly Ireland Photography WordPress Website

Visual Lure is proud to announce the redesign and relaunch of a new custom WordPress website for Holly Ireland Photography. Holly is our favorite San Diego photographer who specializes in engagement, wedding, family, high school senior and dance photography. Even though we designed Holly’s old site, it had become dated by how it was coded and the load times had become subpar. The new site loads quickly and the code is now much cleaner. We have already seen a huge spike in search engine rankings since the relaunch, which was one of the main reasons for the redesign.

The old website ranked organically on page 3 or 4 of Google for “San Diego family photographer”, and since the redesign, you can now see it on the middle of page 1.  The new site ranks #2 on the first page for “San Diego senior photographers” and any variation of that search phrase. (I would consider this #1 on page 1 as the first organic listing is Yelp). One of Holly’s passions is dance photography and if you search “San Diego dance photographers” you will not only see that her site ranks #1 on the first page, but also #2 and #3. Lastly, we saw a huge improvement on her rankings for “San Diego wedding photographer”. Her old site bounced between pages 4 and 5, and the new site has been bouncing between pages 2 and 3.

From a design and development standpoint, the new website features a masonry collage on the home page with a cool hover effect, a sticky header for more user friendly and convenient navigation, a custom animated testimonials widget, fast loading masonry photo galleries and a quick loading blog landing page. On a responsive level, the new website renders much better on tablets and smart phones.

Lastly, we would like to congratulate Holly on being named San Diego’s Top Wedding Photographer by San Diego’s A-List. This was no small feat as there were over 160 photographers in the running. Even more impressive was that there were over 45,000 votes cast. Again, kudos to Holly Ireland Photography (and her husband Bruce) for being ranked #1!

Learn more about our Search Engine Optimization/SEO and custom WordPress web design services.

Branding Package for a Tampa, Florida Photography Studio

Posted on June 4, 2016

Donnie Jones Photography is a Tampa, Florida photography studio that specializes in weddings, engagements, high school senior portraits and maternity photography. Donnie is a very talented photographer and someone who understands the importance of building a brand and doing everything right the first time around. He is pretty much our ideal client and we can’t wait to see his success.

Donnie Jones Photography came to Visual Lure wanting a luxury, high-end looking branding package, and we’re confident that we delivered. It started with the logo which features an integrated DJ monogram along with a logo for his premier Gold Collection. We then designed an identity package which included business cards, letterhead and envelopes. We finished everything off with a fully-custom, responsive, fast-loading, easy to maintain WordPress website. The website features a large random loading image on the home page, a fully integrated blog, a sticky header, masonry light box photo galleries and subtle CSS animation effect that give the site a sense of elegance and sophistication.

 

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Tampa, Florida wedding photographer Donnie Jones

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Visit Donnie Jones Photography

 

Learn more about Visual Lure’s logo design & branding or web design services »

 

Custom Art Deco WordPress Website Design for Maryland Photography Studio

Posted on April 24, 2015

Visual Lure recently launched a new custom WordPress website for Wertman Photography, a Hagerstown, MD photography studio owned and operated by Monika Wertman. Monika specializes in engagement and wedding photography along with portraits, including: families, children, babies, boudoir/glamour and high school seniors to name a few.

Monika’s logo was a type-based logo that used an Art Deco typeface and she wanted her new website to match it. So, we designed a custom Art Deco WordPress website for her inspired by a Great Gatsby movie poster. In addition to the new design, we also provided search engine optimization (SEO) services.

The new responsive website features a high performance slideshow, masonry style photo galleries and a fully integrated blog, all of which were setup to be very easily edited and maintained. Below are a couple screen shots of the new site. Please visit www.wertmanphotography.net to view the new website in its entirety.

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wertman web design

Niche Photography Website Launch, Branding Package Update & Brochure Design

Posted on January 21, 2015

Visual Lure recently launched a new website for Niche Photography. Niche Photography is a St. Louis area wedding photographer specializing in portrait, baby and high school senior photography. They are located in Mascoutah, IL and service the entire St. Louis and St. Louis metro east area. In addition to their new website, we updated their identity package and designed a new pricing brochure for them.

The new website was built using a fully custom designed, search engine friendly, responsive WordPress theme with a multitude of cool effects. The new site features a “sticky” menu that always stays at the top of the page. The logo mark elegantly fades away allowing the menu bar to use less vertical space. Other features include an easily maintainable home page slideshow, a unique rollover-effect for recent post on the home page, and masonry style responsive galleries. Click here to visit Niche’s new website.

We also updated Niche’s visual branding package by switching his logo to all grey (the logo mark was originally a Tiffany’s colored teal blue). Niche felt this switch made the brand more neutral or more appealing to the masses.

We wrapped up all these upgrades with an engagement and wedding pricing brochure. They will hand these out to potential bride and grooms at local bridal shows.

Niche Photography Branding & Website

Update: We recently received printed samples of the new brochure and had a chance to photograph them. They turned out fantastic!

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View more of our photography logos and branding packages »

 

Logo and Website Re-Design for Cleveland Photography Studio

Posted on September 4, 2014

Visual Lure recently completed a new logo and custom WordPress website for Todd Anguish Photography. Todd is a talented wedding, high school senior portrait and family photographer based out of Cleveland, Ohio. We had the pleasure of meeting Todd at Shutterfest this year, where I spoke about logos & branding and websites & search engine optimization (SEO). At the time, we had just started working on Todd’s new logo.

The new website was developed in WordPress and features a custom designed theme, masonry style portfolios and a responsive design. The responsive design makes the website render beautifully on all devices and is crucial for an overall great user experience. We also provided SEO services which helped the site rank very well right out of the gates. We are still working on it, but be on the lookout for www.toddanguishphotography.com on the first page of Google soon.

Below you can see Todd’s new logo on his business card and letterhead design, and below that are two screenshots of his new home page and wedding portfolio.

TAP logo and re-branding

Todd Anguish Photography wordpress website

TAP photography gallery webpage

Leonardo Volturo Photography Website Launch

Posted on September 2, 2014

The new website we built for Leonardo Volturo Photography has officially launched. Leonardo Volturo Photography is a high-end Miami based engagement and wedding photography and videography studio that serves all of Southern Florida. The new site was built in WordPress and features a fully custom theme built from scratch, masonry style portfolios, and an infinite scrolling blog with hard coded custom social media share buttons. Visual Lure will also be providing ongoing search engine optimization (SEO) services.

Check out the new website at www.leonardovolturo.com.

Leonardo Volturo website launch

Learn more about our photography WordPress web design services, check out our website design portfolio and learn more about our search engine optimization (SEO) services.

Branding a Miami, FL Wedding Photographer/Videographer

Posted on May 14, 2014

Leonardo Volturo, a very talented photographer and videographer from Miami, FL recently contracted Visual Lure to re-brand his engagement and wedding photography studio.  The branding package included a new logo, a business card design, a print ad and a new custom, responsive designed WordPress website and blog.  The new website features a Pinterest style masonry portfolio with a pop-up slideshow and an infinite scrolling blog.  We will also be providing search engine optimization (SEO) services as they were having a hard time getting their existing website to rank in the highly competitive “Miami wedding photographer” search results.

The new website is currently in the development stages and should launch later this month, so check back soon to see the new site. In the meantime, check out his current website at www.leonardovolturo.com.

logo and website design for LV photography

Do you need help branding, or re-branding, your photography studio, if so, you have come to the right place. Give Visual Lure a call today at 618.407.9231 for a FREE branding consultation.

Learn more about our logo design services and don’t forget to check out our logo design portfolio.

Learn more about our Word Press design, web design and Search Engine Optimization (SEO) services, and don’t forget to check out our web design portfolio.