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Logo Design for a Collection of High-End Photography Albums

Posted on October 3, 2011

Once again Salvatore Cincotta Photography has turned to Visual Lure to design a new logo.ย  They are in the process of launching a new collection of high-end photography albums.ย  The new album line will be called The Signature Collection.ย  The only direction we received from Sal where these five words: elite, rich, boutique, modern and artisan.

I imagine the logo will be embossed into leather, possibly even stamped into metals or carved into wood, so the logo needs to be simple.ย  Below are our initial proposed logo designs.ย  The top left logo features a stack of photo albums that create the letter “S”.ย  The top right logo features a “SC” monogram which stands for both Signature Collection & Salvatore Cincotta.ย  The bottom left logo features a stack of three albums, the top two create the letter “S” and the bottom one creates the letter “C”.ย  The bottom right logo simply features an elegant script font.ย  Check back soon to see where these initial logo designs take us.

proposed logo design options for Salvatore Cincotta's Signature Collection

proposed logo design options

Learn more about our logo design services and don’t forget to check out our logo design portfolio.

Logo Design for Valdosta, GA Photographers

Posted on August 6, 2011

Visual Lure was recently contracted to design a logo for Clarus Photography, a Valdosta, Georgia husband and wife photography team.ย  Their company name, Clarus, is Latin for clear, bright, illustrious and illuminating. Directly below is our favorite proposed logo design which we feel is bright, colorful and illuminating.

photography logo design

Clarus Photography also requested an “ornate crest” logo option that was contemporary and modern, which you can see below at the top right along with a couple other logo design options we provided.ย  Check back soon to see which logo our client chooses.

photography logo design

Logo Design for St. Louis Based Commercial Appliance & Equipment Distributor

Posted on July 18, 2011

Visual Lure was recently contracted to design a logo for Burlis-Lawson, a St. Louis based commercial appliance & equipment distributor with offices in St. Louis, Kansas City, Omahaย and Des Moines, serving Missouri, Kansas, Iowa, Southern Illinois and Nebraska.ย  Below are a couple of our favorite logo design options. The top logo is our favorite, which features a custom font face and some added Photoshop effects. The two logos below that, play off the B and L initials of Burlis-Lawson.ย  Check back soon to see which logo design our client chooses.

st. louis logo design

proposed logo design options

Logo Design for a St. Louis Logistics Company

Posted on March 16, 2011

Visual Lure was recently contracted to design a logo for a St. Louis logistics company called SheerTrans Solutions.ย  The top logo (show below) is the final logo with a couple other unused logo design options (underneath it).ย  The final logo creates a path/road/track (which symbolizes logistics & transportation), an infinity symbol (which represents constant & continuing service) and the letter “S”.ย  We find that logos with multiple meanings make for strong, memorable marks (which is what a quality logo should be).

St. Louis logo design | logo design transportation / logistics

…and here is our proposed identity design:

identity design | business card design | letterhead design

Logo Design Upgrade for St. Louis Metro East Trucking, Construction & Excavating Company

Posted on February 4, 2011

We run into logo design inconsistencies all the time.ย  Companies that have multiple versions of their logo, versions using different colors, different fonts, etc.ย  Sometimes the logo has been created by a designer, or recreated by a “shirt or sign guy”, lacking the skills and attention to detail needed to properly and professionally convert it.ย  This can lead to having a different logo on the company’s letterhead than they have on their trucks or even their business cards.ย  These inconsistencies can have a negative impact on your image and brand. Anyway, in the process of designing a new website, we recently updated, cleaned-up and modernized the logo below.ย  While staying true to the original logo, we strengthened it by bolding and enlarging the now cleaned-up font, we integrated the road so it doesn’t look like a separate design element, and we italicized it to add movement and motion. If you would like to upgrade your identity or logo give us a call at 618-407-9231 or email us at info@visuallure.com.ย  Learn more about our logo design services and check out our logo design portfolio.

Petroff Logo Design, Before and After

Petroff Logo Design, Before and After