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Full Branding Package for Photography Company Featured on Creative Live

Posted on April 19, 2013 by JUSTEN HONG

Salvatore Cincotta recently contracted Visual Lure to design a complete branding/identity package for one of his lucky on-screen viewers at Creative Live. Gray Photography, soon to be Jeff & Jewels Photography, was the lucky viewer who received the gift. Included was a new logo design, a stationary/identity package, and a custom WordPress website home page layout. Sal also requested that we show our design process along the way. Below you will see everything from initial logo design sketches to final home page design.

After our initial consultation with the client, they decided that “vintage” and “modern” were what they wanted their image to portray. They wanted it to look high-end yet have a vintage charm, similar to their style of photography. They also wanted to stick with a black and white color theme, which is always a great color pallet for photographers. It allows the photography itself to really stand out.

Here are some of our initial logo design sketches:

Next, we took the sketches into the computer and developed the initial batch of logo design options. Here are all the initial logos we provided the client:

Once we received feedback, we made a couple minor adjustments to three logos they selected. Here they are:

The client loved all three and had a hard time deciding, but in the end, they selected the logo design at the bottom. Here is the final logo and stationary/identity package including fonts and patterns.

To wrap up the package, we designed a custom WordPress website home page layout. Here it is:

Learn more about our logo design services and don’t forget to check out our logo design portfolio.

Learn more about our Word Press design and web design services, and don’t forget to check out our web design portfolio.

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Logo Design for St. Louis Area Railroad Contracting Company

Posted on April 13, 2013 by JUSTEN HONG

Visual Lure was recently contracted to design a new logo for Patriot Contracting, a St. Louis area veteran owned railroad construction and maintenance company. Since the company’s name is Patriot, and the owner is a veteran, eagles, stars and flags are what came to our minds. See how we incorporated these elements into the logos below. These are the initial three logo design options we provided our client. Check back soon to see which logo design the owner selects, and for a couple other sneak peeks.

We were also contracted to design a new WordPress website so be on the look out for that too.

Learn more about our logo design services and don’t forget to check out our logo design portfolio.

LOGO DESIGN UPDATE: With a minor adjustment to the horizontal logo, our client selected the following logo design. Below the final vertical and horizontal logos is a sample of what their new logo will look like on their red trucks.

WEB DESIGN UPDATE: Here is the home page design for the new WordPress website for Patriot Contracting. In addition to building the new website, we will be providing search engine optimization (SEO) services. Check back soon for the initial launch of their new website design.

Learn more about our Word Press design and web design services. Also, don’t forget to check out our web design portfolio.

Custom WordPress Web Design for San Diego Photography Company

Posted on March 27, 2013 by JUSTEN HONG

Visual Lure was recently contracted to help rebrand Holly Ireland Photography, a photography company based out of San Diego, California specializing in weddings, families, and high school seniors. We recently completed their new logo, and have began working on their new website design. The new website will be built in WordPress using a custom designed theme. The new theme will be fast loading, easy to maintain and search engine optimized. Check back soon for the official website launch.

San Diego Photography WordPress Web Design for Holly Ireland Photography

Proposed home page design, option 1

San Diego Photography Web Design for HIP

Proposed home page design, option 2

Learn more about our Word Press design and web design services. Also, don’t forget to check out our web design portfolio.

Custom WordPress Website Design for St. Louis Granite Company

Posted on March 25, 2013 by JUSTEN HONG

Visual Lure was recently contracted to design a new custom WordPress website for Arch City Granite & Marble, Inc. Arch City Granite is a St. Louis based granite company with showrooms in St. Louis and O’Fallon, MO. They specialize in fabricating and installing granite countertops using state-of-the-art equipment. They take pride in their quality of work and have one of the finest selections of granite in the greater St. Louis area. Below is the new home page design along with a sample sub-page.

The new website will be built using a custom WordPress theme and we will also be provide search engine optimization (SEO) services. Check back soon for the official launch of the new website.

St. Louis web design for Arch City Granite

Website home page design for Arch City Granite

web design st. louis for Arch City Granite

Website subpage design for Arch City Granite

Learn more about our Word Press design and web design services. Also, don’t forget to check out our web design portfolio.

Custom WordPress Website Design for Chicago, IL Law Firm

Posted on March 14, 2013 by JUSTEN HONG

Visual Lure was recently contracted to design a new custom WordPress website for Mitchell Law Group, a Chicago Illinois law firm with offices in Joliet and Wheaton, Illinois. Their practice areas include, but are not limited to: bankruptcy law, foreclosure defense, criminal law, family law and traffic violations.

Visual Lure will also be providing search engine optimization (SEO) services to ensure a high ranking website within their target market and for their targeted search terms. Below is the newly designed home page along with another inside sample page. Check back soon for the official launch.

New home page design:

Chicago Lawyer WordPress web design home page

New subpage design:

Learn more about our Word Press design and web design services. Also, don’t forget to check out our web design portfolio.

UPDATE: The new Mitchell Law Group WordPress website has launched. Check out the newly designed website here: www.lawmitchell.com. If you are looking for a Joliet, IL law firm, Mitchell Law Group’s practice areas include: Family law: Divorce, Child custody and visitation, Child support, Property division, and Paternity, Criminal law: DUI/DWI, Drug crimes, Sex offenses, Armed robbery, burglary/retail theft, Felonies and misdemeanors, Weapons offenses/gun crimes, Assault, battery and domestic violence, Traffic violations, DUI suspended or revoked licenses, and Secretary of State hearings, and Bankruptcy law: Chapter 7 bankruptcy, Chapter 13 bankruptcy.

Justen Hong of Visual Lure Writes Web Design Article in March Issue of Shutter Magazine

Posted on March 8, 2013 by JUSTEN HONG

Justen Hong of Visual Lure recently wrote an article in the March 2013 issue of Shutter Magazine entitled “Make the Most of Your Website“. To read it, all you need to do is sign up for the magazine, it’s all online and it’s FREE!

Shutter Magazine is an educational magazine for professional photographers that is a true multi-media experience merging print, video, and audio. It features tips on photography techniques, but more importantly tips on how to run a successful photography business. Its contributors are a list of who’s who in the photography industry including: Salvatore Cincotta, Skip Cohen, Michael Corsentino, Dave Cross, Vanessa Joy, Justin & Mary Marantz, Lori Nordstrom, Blair Phillips, and Jen Rozenbaum just to name a few.

Here is the first paragraph of Justen’s article: As a professional photographer your number one marketing and advertising tool, without question, is your website. Potential clients should be able to find it on search engines. It should be viewable on all devices and computers and display properly on all browsers. It should showcase your BEST work, reflect your image and brand, and it should be user-friendly. Below is the recipe for a successful website… Continue reading the article by signing up here: www.behindtheshutter.com/shuttermag.

Logo Design & WordPress Web Design for Chicago Illinois Photography Company

Posted on March 1, 2013 by JUSTEN HONG

Visual Lure was recently contracted to design a new logo and custom WordPress website for Allusion Photography, a Chicago, IL photography company specializing in Engagements, Weddings, Boudior and Seniors. The new website will be built using a custom WordPress theme along with custom plugins which will make it easy for the client to maintain her gallery, slideshows and blog. Visual Lure will also be providing search engine optimization (SEO) services, guidance and training in order for the client to build a strategic long-term SEO strategy.

Below is a sneak peek at a couple of the main web pages. Check back soon for the official launch of the new website design.

New home page design: