Visual Lure just wrapped up this new logo for Fisheye Booth, a West Virginia photo booth company that takes fun event photos using a fisheye lens. Since the photos are playful and hilarious, they wanted a “fun” logo that would stand out and be memorable. Below is the new logo design and identity package we delivered.
The logo features a fish with a camera shutter eyeball, all slightly distorted in the same way as the photo booth images. The fish is also carrying a cane and wearing a bow tie and top hat as the booth will most likely be used at weddings and other formal events. Those elements were also added because the booth will supply funny props such as glasses, hats, and other accessories to enhance the experience and the images.