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Logo Design Upgrade for St. Louis Metro East Trucking, Construction & Excavating Company

Posted on February 4, 2011

We run into logo design inconsistencies all the time.ย  Companies that have multiple versions of their logo, versions using different colors, different fonts, etc.ย  Sometimes the logo has been created by a designer, or recreated by a “shirt or sign guy”, lacking the skills and attention to detail needed to properly and professionally convert it.ย  This can lead to having a different logo on the company’s letterhead than they have on their trucks or even their business cards.ย  These inconsistencies can have a negative impact on your image and brand. Anyway, in the process of designing a new website, we recently updated, cleaned-up and modernized the logo below.ย  While staying true to the original logo, we strengthened it by bolding and enlarging the now cleaned-up font, we integrated the road so it doesn’t look like a separate design element, and we italicized it to add movement and motion. If you would like to upgrade your identity or logo give us a call at 618-407-9231 or email us at info@visuallure.com.ย  Learn more about our logo design services and check out our logo design portfolio.

Petroff Logo Design, Before and After

Petroff Logo Design, Before and After

Logo Design for St. Louis Metro East Excavating Company

Posted on January 14, 2011

Visual Lure was just contracted for a logo design and a website design for an O’Fallon, IL based excavating and landscaping company.ย  The company, Level It Excavating, specializes in sports fields, drainage, landscaping and all other excavating services.ย  Here are our initial logo design options.ย  We will post the final logo when it is complete.


initial logo design options for Level It Excavating

Getting closer with a couple more logo design options:

logo design Level It Excavating

couple more logo design options

…and the final logo design:

Level It excavating logo design

final logo design

Learn more about our logo design services…

Website Design for a St. Louis Metro East Window Treatment Company

Posted on December 14, 2010

Visual Lure was recently contracted to design a custom WordPress website for Eye On Design, a Belleville, IL based company that sells and services window treatments of every kind, both for commercial and residential clientele.ย  They service the greater St. Louis Metropolitan area and are an official Hunter Douglas Gallery.ย  Their products include shutters, shades, blinds, drapery, sheers and top treatments, countertops & tile, area rugs and framed artwork.ย  Services include: repairs, color consultations, redesigns, design build, upholstery, fabrication, home installation and energy consultations.ย  Here is the home page design along with the two main commercial and residential pages that the site is broken down into:

website design for St. Louis Metro East window treatment company

The new website design has been launched.ย  Check out www.eod4u.com to view the new website.

Learn more about our Word Press design and web design services.ย  Also, don’t forget to check out our web design portfolio.